Webinar on Accessibility to e-commerce: under the eyes of a blind user

Accessibility is important in the digital environment, not only from an ethical point of view, but also from a business perspective. Millions of users with disabilities require access to digital platforms and services and have also money to spend as consumers. So what about the accessibility of e-commerce? We celebrate World Accessibility Awareness Day with a free webinar on this unique theme.

At this seminar, you will learn

• Why digital accessibility matters for the commitment and dedication of e-commerce customers
• How screen readers work
• Real examples of the challenges faced by blind users, and the impact on their purchasing experience.
• Key principles and guidelines for creating accessible e-commerce experiences
• Overview of tools and resources to continuously improve accessibility to e-commerce

Who will benefit

All those involved in the management, design and development of e-commerce websites, applications and platforms.

Agenda

1. Introduction
2. Screen readers in e-commerce
   1. A deep diving of screen readers and their importance for blind e-commerce customers
   2. Comparison of popular screen readers: Jaws, NVDA, voiceover and TalkBack
3. Addressing accessibility barriers
   1. Identification of accessibility barriers in product search, browsing and payment processes
   2. Real examples of the challenges faced by blind users, and the impact on their purchasing experience.
4. Best practices for accessible e-commerce
   1. Key principles and guidelines for creating accessible e-commerce experiences
   2. Practical tips for implementing and maintaining internet accessibility
5. Tools and resources
   1. Overview of tools and resources to continuously improve accessibility to e-commerce
6. Questions and answers

© theUXProdigy